Part 2 in this series of sales tips from Art Turock, discusses how to truly prepare for a pitch much further ahead than you usually do. Think about it: Can a football team develop their plan the day before a game? No. So why do you?
This vid…
Art Turock, who will be speaking at BSCAI's Executive Seminar this year at ISSA/INTERCLEAN, offers advice regarding how sales people can train, like a sprinter, to react to customer objections or questions without having to think. Watch this vide…
Stories that engage your colleagues and clients will capture their hearts and minds while, at the same time, will help them become more invested in your relationship and your company.
For example, imagine telling the following…
A critical key to increasing your strategic success is to sell as a single team with one voice and one message. Do you and your fellow sales pros work as a team? The reality is, most sales teams do not.
Do you want to test to s…
Here's a common question: What is the most important marketing tool a company has? The answer, hands down, is: its business card.
In my conferences, I ask people to hand their business card…
